For Sale By Owner – Advertising Tips to Help You Sell Your House

There are times when home owners want to sell their house on their own and they need to attract as many buyers as possible. There are some advertising tips that you must keep in mind in order to save you time, money and peace of mind.

One of the most effective means to attract buyers is to advertise on the internet as today most buyers first look online before they consult a broker or agent. Today there are many classified sites that allow you to advertise for free. Simply type “for sale by owner” into your Google or Yahoo! search bar and you will find many options right on the first page. To get better presentation and wider exposure some sites might ask for premium upgrades and these may be a good idea depending on the urgency of your specific situation. If there is no rush you can avoid these and only advertise on the free sites without spending any money.

The goals of most sellers are the same regardless of whether or not they list with a real estate professional. They want a quick sale with the highest possible price and the least hassle. For all houses for sale by owner it is imperative to have the right things in the advertisement so that they are able to attract the right kind and the highest amount of buyers.

In any advertisement the headline is by far the most important part. Some experts say it accounts for 80% of the effectiveness of the ad. I always like to use the stand alone test. If you place only the headline and a phone number in a newspaper, will the phone ring? Look at the ads that are already in the newspaper or wherever you are thinking of advertising. Which ones catch your eye? Don’t feel bad about copying what they do. It’s easier than starting from scratch.

Remember to also add photographs when possible. Take a bunch of photos and use as many of the best ones as allowed. You don’t need to hear too much about how to take photos so I won’t belabor the point. Just know that when looking for houses it makes common sense that the ones with photographs get looked at first.

One must also ensure that the price they ask for the house is a fair one and leave, at the very most, ten percent room for negotiation. Brokers/agents and some websites can help you determine the asking price of the property. Zillow.com comes to mind right away. Along with marketing and exposure, pricing is one of the most important aspects of selling a home so don’t just go to one website that tells you the “value” of your home and use that price. Do your research. What have comparable homes in the same school district sold for in the past 3 months?

Five Tips to Help You Sell Your House Now

Even if a quick home sale isn’t a do-or-die necessity, it is in your best financial interest. Surveys of real estate agents and popular knowledge make it clear that the longer a house lingers on the market, the lower the price will fall. Most homes that sell for their full asking price sell within two weeks of being listed. These five tips will help you sell your house NOW.

Tip # 1: Hire The Best Real Estate Agent You Can Find…

…and then follow his or her advice. Real estate agents are trained professionals whose business is selling homes for people. They can help you set the right price for your home, tell you what repairs and cosmetic changes you can make to help you sell faster, and guide you through the process step-by-step.

Tip # 2: Set the Right Price

The rule of thumb for selling a house fast is a price that’s within 5% to 10% of other homes in the neighborhood. If you’ve hired a real estate agent, they’ll know what other houses in your area have sold for. If you’ve decided to sell your home yourself, you can find information on recent home sales in your area online.

Tip # 3: It’s All About Curb Appeal

Most buyers who DON’T buy have already ruled out your house before they ever set foot through your front door. Don’t underestimate the value of the cosmetic appeal of the outside of your home. No matter how wonderful the inside of your house is, if it’s wrapped up in a shabby package and poor surroundings, then you’ll have a much more difficult time selling it. Take the time to fix up the outside of your house to show its best face to the world.

And don’t underestimate flower power! A small investment in a few plants to stand on the front steps or perk up a lawn border can make a huge difference in how your house is perceived.

Tip # 4: Make It Easy For Potential Buyers to Picture Themselves in Your House

Start by giving your house a thorough cleaning. Get rid of all clutter whether it’s visible or hidden in a closet. No one wants to buy a dirty house! Next, you should put away all of your personal belongings. You want your prospective buyers to see THEMSELVES in your living room, not you.

Another great trick when selling your home is to use a little psychology. If you’re repainting in summer months, consider using ‘cool’ colors. In winter, use warm ones. Make people feel happy in your house and it will sell faster!

Tip # 5: If you’ve Decided to Sell on Your Own, List Your Home with An FSBO Web Site

FSBO (For Sale By Owner) web sites are an excellent way to advertise your property. Most FSBO sites (http://www.forsalebyowner.com/, http://www.fiftystatesfsbo.com/) will tell you how to set up a Flat Fee Multiple Listing contract with a local Realtor. That will get your home listed in your local MLS service and dramatically increase its visibility.

If you’ve done your preparation work well, set the right price for your home and made sure that your house is as appealing as possible, you WILL sell your house NOW.

Sell House Now Tips and Information – Learn How to Sell a House Fast

It is now doubt the real real estate market will slow down during the holiday season. This is good for realtors and real estate investors who have been working very hard to help clients buy and sell houses but not so good for buyers and sellers.

If you are in the market to buy a house, December and January can be a good time to pick up some great deals on a house because there are not many buyers. It can also cause an issue for home buyers because the number of available homes typically is lower during the holidays as home sellers don’t want to move during this time.

The cold weather also has an affect on the real estate market. The colder it is outside the less home buyers are out shopping for a great new home and the less number of open houses real estate agents hold. In months when the weather is warm the number of houses for sale increases and so does the number of sold homes each month.

Does this mean you should wait to sell your house until Spring? Well, if you can wait it might be a good idea too, but many home owners need to sell their house now. The truth is life happens and there are many reasons a home you expected to stay in for seven to ten years suddenly becomes a home that you can only stay in for two or three years.

Home owners who need to sell their house fast typically have one of the following reasons: foreclosure, job transfer, divorce, relocation, family illness, short sale, etc. There are many reasons home owners need to sell a home but if you are experiencing any of the above stated issues you are more likely to need to sell quick.

The problem with needing to sell a home fast in the current real estate market is many home owners do not have much equity so selling a house can be very difficult. If you owe more for your home mortgage than what your home is worth it can seem impossible to sell your home. The truth is you still have home selling options. You can have a professional realtor or investor complete a short sale, lease option your home until the market increase or you can rent your house until the market increases and sell then.

It is important that if you are wanting to sell a house you discuss all your options with a real estate professional. Real estate can be a tricky thing to handel especially when you have an emotional attachment to the home. Discussion all your options with someone who is an expert and does not have an emotional attachment can help ease the process of selling a home.